(Image Credit: Courtesy of Nil Lotan)
Nili Lotan knows what she loves. “My moodboards are always the same moodboard,” he told me before the launch of his new bag at Cafe Carlile last week. “Rock ‘N’ Roll ’70s and America -These are my inspiration.” This is especially true for its latest handbag launch, with 16 handbags. Many of them are named after their favorite rock stars such as Mick Jagger, Keith Richards and François Hardy.
Handbags are new for Loton, but he felt that now it is as good time to introduce him to Nili Loton universe. “This is a natural development of a lifestyle. I started my business with just five pieces, and as the years passed, I added new categories. Now, it’s a bag time.”
(Image Credit: Courtesy of Nil Lotan)
(Image Credit: Courtesy of Nil Lotan)
This comes at the right time, when social media rock star girlfriends seem to be aesthetics. And while just in the form of trends, it is easy to write a lot of tickets, the desire to look like a chic but dirty-famous attractive at one time makes sense when the algorithm looks like fashion. There is a lot of copy-end-paste style, but what kind of style the rock stars and their groups had, which cannot be copied.
Latest bags of lotns, however, make it at least slightly easier to buy. Rock ‘N’ is to draw from the role experience not to mention the loton. Finally, The Kills only acted in the latest campaign and performed at the bag launch in the first Cafe Carlile in September.
(Image Credit: Courtesy of Nil Lotan)
For your favorite bag, Loton is partial for Lu style. “This is in the heart of the collection for me,” she says. “I have been wearing heatstroke for a year, and it has become one of my everyday imperatives. Classic, understood, and spontaneously chic, I have taken it with me all over the city, up and the world. It loves the most. It is the most loved love for me. That is what I love the most about this collection-these bags are designed to live with you, not only one season.”
He is right. Every bag feels practical, from large and dull heat to compact debby clutch to zebra-holder Loren. What makes them feel particularly a rock star is that I can see them on the street wearing and strangling them and watching them far better (if not better) than ever. They are bags. You can imagine a singer who are tossed around the backstage and then fill everything while going from gig to gig. They are created for the kind of life that are always alive, which is more than just looking good.
(Image Credit: Courtesy of Nil Lotan)
(Image Credit: Courtesy of Nil Lotan)
(Image Credit: Courtesy of Nil Lotan)
“For me, there is a continuous relationship between fashion and music,” Lotan believes. “Both fashion and music are about self-realization, approach and emotion. Given the attitude of these prestigious musicians, I communicate their style and energy in my design language.”
(Image Credit: Courtesy of Nil Lotan)
(Image Credit: Courtesy of Nil Lotan)
What really attracts her to Rock ‘N’ roll energy. He is distilled in his bag, not really music, but overall vibi. “This is the attitude. It is rebellion, freedom, independent soul, sexuality, confidence,” she says. And this is exactly the kind of free-elevated conviction that makes these bags so attractive.