Image: Blackmogic Design |
Blackmogic designAn Australian company was an Australian company, known for its professional cinema cameras and Davins Sankalp editing software, an ambitious plan to expand American manufacturing with a new factory in Dallas, Texas. However, thanks to the newly introduced American tariffs, those plans have hit a hindrance.
The company expected that American-based production would strengthen relations with American semiconductor firms and streamlined its supply chain. However, Blackmazic spokesperson Patrick Hussey told Ruckus Broadly applied tariffs have made the move financially unattainable.
While some parts such as the PCBs used in semiconductors and blackmazic cameras are obtained from American companies, many are still abroad and are subject to tariffs. “If we proceed with the American factory, we increase the tariffs on those parts, increase the cost and deny the estimated savings by us,” Hussey said.
This accurate dilemma reflects a comprehensive issue in front of companies with global supply chains. Although the tariff was aimed at encouraging domestic manufacturing, several businesses reported that they would be better than operating in countries with burden. A survey conducted by CNBC It was found that 61% of businesses in the US favor to move to low-tariff countries. 81% said that they would automate American production instead of renting workers.
“Production of some product lines has been transferred to reduce the impact on our customers”
Blackmagic is already Passed at some additional costs For consumers, with the prices of some products in the US. For example, the new Pyxis 12K camera, initially listed for $ 5,000, jumped up to $ 6,600 before settling at $ 5,500 after blackmazic shift production to reduce tariff effects. Prices are unchanged elsewhere in the world.
“We operate factories in many countries, so the production of some product lines has been transferred to reduce the impact on our customers,” Hussey explained that the company is stopping the decision of an American factory for now. If more components start production domestically, the plan may be revived.
While the current US administration recently added smartphones, computers and other electronics to a temporary list of tariff discounts, cameras and related equipment. Commerce Secretary Howard Lutnik warned that the exemption is not permanent and that the new tariffs targeted to the semiconductor industry, for example, can be introduced in a month or two. Such a policy adds even more uncertainty for companies such as indifferent blackmizic.